When Ben called, you could hear the pressure in his voice.
Winter was closing in fast, and his company had just landed one of their biggest snow-removal contracts yet — a major job that would keep his landscaping crew busy (and paid) all season.
There was just one problem: he didn’t have the equipment.
He needed a large loader and a snow blade — immediately. The dealer had exactly what he needed sitting on the lot: a clean, late-model machine with a brand-new blade attachment ready to go. But when Ben reached out to his regular lender to finance it, he hit a wall.
They told him NO.
Not because he wasn’t a good customer — in fact, he’d financed multiple pieces through them before and never missed a single payment. The issue was that his lender had hit their internal credit limit with him. They were “full.” There was nothing they could do, even if they wanted to.
For Ben, the clock was ticking. The contract was signed, the start date was set, and snow was in the forecast. If he couldn’t get that loader in time, he risked losing the job — and damaging a relationship he’d worked hard to build.
That’s when the dealer called us at Northlend Equipment Finance.
We didn’t waste any time. Within minutes, we were on the phone with Ben.
We took a quick credit application, got the details we needed, and had him sign electronically — all in one smooth call. From there, we submitted it directly to one of our top funding partners.
No long forms.
No waiting days for a response.
No “we’ll get back to you next week.”
While the dealer was still tracking down the serial number for the snow wing, we already had an approval back.
Once we had the green light, our team worked with both sides to get everything lined up — invoices, documentation, signatures, and payment terms. The whole process moved faster than anyone expected.
By the end of the week, the deal was finalized. Ben signed the financing documents, sent the down payment, and we structured the agreement so he wouldn’t start paying interest until the machine actually arrived.
That single detail mattered — because we weren’t just trying to close a deal. We were trying to protect his bottom line.
In the end, the financing was completed before the equipment was even ready. The dealer was still waiting on the attachment, but Ben’s side of the process was done. All that was left was for the machine to be delivered and get to work.
And just like that, Ben’s crew was back on track. He’ll have his loader on-site this week, ready to take on that snow contract without missing a beat.
The truth is, deals like this happen all the time — hardworking business owners who do everything right but get stuck when timing or internal limits get in the way.
That’s where Northlend Equipment Finance comes in.
We move fast. We solve problems. And we find a way when traditional lenders can’t or won’t.
Because for people like Ben, “maybe next week” isn’t good enough.
The season doesn’t wait — and neither do we.